Local SEO
BrightLocal
Local SEO + Telephony Routing
Pair Google Business Profile optimization with call tracking automations.
Nina Petrović
CX & Telephony Strategist
October 17, 2025
8 min read

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Pair Google Business Profile optimization with call tracking automations.
Key takeaways
- GBP field hygiene and review playbooks for service businesses.
- Routing calls by intent, language, and performance data.
- Reporting templates to tie phone leads to revenue.
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About Nina Petrović
CX & Telephony Strategist • Belgrade, Serbia
Designs modern contact center stacks that keep NPS and compliance aligned.